What we share.
The main things we share include:
- Purchase records. When you buy on our website, our server sends Meta a hashed (SHA-256) copy of your email address and name, the order value, Meta's click and browser identifiers if your browser has them, and network details: your IP address, your browser type, and the web address of the page you bought from. For a printed book order it also sends a hashed phone number and order details such as the order ID, quantity, and shipping country. Unless you opt out, Google Analytics gets the transaction ID, amount, and product under your browser's analytics identifier, and Google Ads gets the transaction ID and amount from the tag in your browser, but neither gets your email address or name.
- Browser tags. On our website, unless you opt out, the Google and Meta tags in your browser see which pages you visit.
We send Meta no signup or conversation events. Google gets one besides purchases: when you finish the free homepage demo and ask for your story by email, the Google Analytics tag in your browser records that a demo lead happened, without your email address, name, or story. The Fablr iPhone and iPad app does no ad tracking at all.
California law may treat this as "sharing" for cross-context behavioral advertising. Opting out never changes your price or your service. An opt-out covers records we create after you make it; a checkout already in progress, or a record already waiting to be sent, may still go out.
How to opt out.
1. Decline in this browser
Purchases you start from this browser afterwards send no purchase record, and we stop recording ad click identifiers from it. If you are signed in, we also note it on your account. For an opt-out that holds on every device, use option 3. To undo it in this browser, clear this site's cookies; if you were signed in, also email [email protected] to turn sharing back on for your account.
2. Global Privacy Control
If your browser sends a Global Privacy Control signal, we treat it as Decline for that browser. If you are signed in when we see it, we also opt your account out, which covers your other browsers and devices too. If you are signed out, it applies only in the browser that sends it; for an opt-out that holds across your account, sign in with the signal on, or use option 3.
3. Opt out for your account
Email [email protected] from your account's email address, or use our privacy rights request form, and ask to opt out of sharing. We switch it off for your account on every device.
The full details are in Section v. of our Privacy Policy.